Investment Sales

In today’s ever-changing investing and lending environment, real estate investors are scrutinizing income-producing assets more than ever before. Whereas just a few short years ago many investors purchased real estate investments sight unseen, based solely on financial analysis, today’s investor is interested in understanding local markets and what makes them successful in the long term prior to making real estate investment decisions. One of the most crucial parts of this process is working in tandem with a locally-based, full-service real estate brokerage that has a broad understanding of local, regional, and national markets and has built solid relationships with the real estate community. For these reasons, Goodman Real Estate Services Group has become one of the most highly-regarded brokerages in Ohio.

Goodman Real Estate Services Group’s approach to investment sales includes a combination of traditional macro analysis (a tenant’s creditworthiness and length of leases, comparable sales, demographics, competition, etc.) and our own local and regional market knowledge of trade patterns, barriers, market growth/deterioration, etc., to end up with a balanced investment value from both a quantitative and qualitative viewpoint.

When marketing investment properties, we create a professional investment offering package utilizing our in-house technology and property marketing personnel, including detailed market analysis from both a quantitative and qualitative viewpoint as referred to above, as well as property photos, financial information, tenant biographies and history, and other items tailored to each individual asset. In addition to local, regional, and national broker emails; website marketing (www.goodmanrealestate.com, www.costar.com, www.loopnet.com, etc.); regional and national shopping center convention marketing; and other various marketing methods, our focus is direct marketing through phone calls, meetings, and with clients with whom we have built relationships through years in the industry. We find that those with whom we have done business through the years help us spread the word to qualified and interested buyers and sellers faster than relying on passive methods of marketing alone. When all marketing methods are used in tandem, the result is a targeted, methodical, and powerful approach to disseminating sales information throughout the industry to connect buyers and sellers.